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August 03, 2005

How about an iPod with that checking account?

You won't see many banks giving away free toasters to new customers these days. The 1970s-era 'toaster giveaway' -- designed to lure customers from competing banks -- has become a banking-world cliche. ... This summer, giants Citibank and Bank One have offered an Apple iPod Shuffle to those who open new accounts ...

From How about an iPod with that checking account?

Posted by Joe at August 3, 2005 05:17 PM